Who We Are

About Us

Amethyst Entertainment, LLC. is an independently owned entertainment company specializing in television and mega events production. The company is a women and minority business entity recognized within the industry for its innovation and strategic business models.

Amethyst Entertainment, LLC. boasts three separate divisions:  Production, Consulting and Licensing.

Its award winning Production Division has produced some of the world’s most acclaimed television programs and mega music festivals, as well as designing and launching many exclusive international women’s conferences.

Its Consulting Division counsels corporations worldwide on processes and procedures for utilizing special events, music and television entertainment to expand their overall brands and increase their ROI.

Its Licensing Division has an impressive Library of Programs specializing in music concerts, music documentaries and celebrity interviews of top artists in R&B, Jazz, Gospel and Latin music genres.  Distribution opportunities in the U.S and globally provide content to television companies, new media entities and national advertisers for projects targeted to minorities and music enthusiasts.

Amethyst Entertainment, LLC. professionals have over 28 years experience working with entertainment conglomerates and Fortune 500 clients. These years have engendered credibility, trust and a reputation for excellence.

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Valerie Norman Gammon

CEO

The recipient of six Emmy nominations, one Emmy Award, and three NAACP Image Awards. Her ‘excellence only’ mantra has garnered her top recognition from industry colleagues, corporate executives and many notables including first lady Michelle Obama. Her expertise in television and mega event production places her among the top Executive Producers in entertainment. A graduate of the University of Michigan she holds a Masters Degree in Television and Broadcast Management.

Television Credits

Mega Events Credits​

CONSULTING

Our consultant clients include advertising agencies, major corporations and global travel destinations. Our experience in tourism consulting began with the development and launch of the original Cancun Jazz Festival in 1990 and we continue to advise diverse clients on the business of special events production and multi-media opportunities in global destinations.

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